WCL Marketing Assistant (Student)

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Department:

Washington College of Law

Time Type:

Part time

FLSA Status:

Non-Exempt

Job Description:

Summary:

The American University Washington College of Law (WCL) Office of Strategic Communications & Marketing (OSCM) is seeking a part-time Marketing Assistant with strong photography, content creation, and digital media skills for approximately 10-15 hours per week. The Marketing Assistant will play a key role in visually documenting life at AUWCL through high-quality event photography while also creating engaging digital content for social media and other communications channels. Working closely with the Assistant Dean and the OSCM team, the Marketing Assistant will help bring the law school's brand to life through compelling photography, short-form video, and creative visual storytelling.

Essential Functions:

• Attending law school events to capture high-quality photography for use across web, social media, marketing materials, and institutional communications.
• Producing and editing photography for timely publication, ensuring images accurately reflect the vibrancy and professionalism of the AUWCL community.
• Planning, producing, filming, and editing short-form video content for social media platforms, including Instagram Reels, YouTube Shorts, and other digital channels.
• Developing creative visual concepts that highlight the AUWCL experience, student life, faculty scholarship, alumni, and major institutional initiatives.
• Producing polished photography and video for formal events, academic programs, faculty interviews, and institutional campaigns.
• Contributing to and helping manage a content calendar to ensure consistent, timely delivery of digital assets.
• Brainstorming new and innovative multimedia ideas that advance the law school's strategic goals and resonate with target audiences.
• Repurposing and customizing photography and video content for a variety of platforms to maximize reach and engagement.
• Assisting with broader storytelling efforts, including writing captions, drafting short feature content, and other communications projects as needed.
• Other communication and marketing tasks as assigned.

Position Type/Expected Hours of Work:

• Part-time.
• 20 hours per week.

Salary Range:

• $18.40 - $20.00 per hour.

Required Education and Experience:

• Must be a current American University student in good standing.
• Must have digital content samples (i.e. TikTok/Instagram reels).
• Strong creative vision and demonstrated experience producing engaging short-form video content.
• Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, or mobile editing apps such as CapCut).
• Familiarity with social media platforms and trends, especially Instagram Reels, TikTok, and YouTube Shorts.
• Photography and graphic design skills (including Photoshop) a plus.
• Knowledge of the Microsoft Office Suite, CRMs, and digital content tools.
• Professionalism, reliability, strong attention to detail, and the ability to multitask in a fast-moving environment.

Preferred Education and Experience:

• Previous work in communications, marketing, or digital media is a strong plus.

​Additional Eligibility Qualifications:

• Schedule is flexible based on events and production needs.
• Fast-paced, highly collaborative office with attendance at frequent (often weekly) events.
• Work includes both on-campus event coverage and independent creative production.

Other Details

• This position is available only to enrolled American University students.
• Please note this job announcement is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
• American University is an E-Verify employer.
• Visit https://www.american.edu/hr/ for additional information about American University employment and benefits.

Current American University Employees

American University current employees (including those employed in student positions) must apply through their employee Workday account. If you are a current employee at American University, please log into Workday and select the Find Jobs report which will take you to our internal career listings.

Contact Us

For more information or assistance with the American University careers site, email theworkline@american.edu .

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