The UCL Global Business School for Health (GBSH) at UCL East campus is an innovative business school preparing future healthcare leaders to disrupt and reimagine global health systems. GBSH is dedicated to training and developing the next generation of leaders in the global health economy by building on UCL’s proud tradition of cross-disciplinary academic excellence in education and research. GBSH will develop talent from all sectors - policy makers, technologists and entrepreneurs, to challenge conventional thinking, to improve health outcomes and address health inequalities world-wide.
With a vision for the public good, GBSH is dedicated to Health as the most important global issue in the 21st Century - impacting communities and economies worldwide. Its ambition is aligned to the UN Sustainable Development Goal of ‘Universal Health Care for All’ bringing together global perspectives from diverse healthcare systems, industry partn ers and sector networks. GBSH is an interdisciplinary academic entity that sits within UCL’s Faculty of Population Health Sciences aimed at innovating and improving health worldwide. Our academic staff represent a cross disciplinary group of world-leading academics dedicated to improving health and healthcare management.
We are focused on engaging with businesses and practitioners as well as ensuring impactful research. As part of this mission, we offer a suite of applied training and education programmes through open enrolment and customised executive education programmes using a variety of modes of delivery including online hybrid and in-person residential opportunities. Our academic staff are committed to engaging with health professionals, industry and businesses to ensure this applied thought leadership approach.
The Marketing Officer will be dedicated to Executive Education and implement activities that attract and convert executive candidates from around the world, communicating both GBSH and the Executive Education portfolio’s unique value proposition to a diverse audience.
The post holder will have a strong understanding of the rapidly developing digital landscape and the relationships between SEO, paid activity, organic activity, content and social media in respect to engagement and marketing and conversion at executive level. This role requires a commercial mindset and experience with marketing and converting leads in B2B and B2C markets. The post holder will coordinate the end-to-end marketing lifecycle for Executive Education, from creation to execution, enrolments and evaluation.
As well as the exciting opportunities this role presents, we also offer some great benefits which can be found by visiting the UCL jobs page.
This appointment is subject to UCL Terms and Conditions of Service for Research, Teaching and Professional Services Staff.
Please visit https://www.ucl.ac.uk/human-resources/conditions-service-research-teaching-and-professional-services-staff for more information.
As London’s Global University, we know diversity fosters creativity and innovation. We want our community to represent the diversity of the world’s academic talent, from local to global.
We are committed to equality of opportunity, to being fair and inclusive, and to being a place where we all belong. We, therefore, particularly encourage applications from candidates currently under-represented in UCL’s academic, research and teaching workforce.
These include people from Black, Asian and ethnic minority backgrounds; disabled people; LGBTQ+ people; and women.
